Terms of Service

Current as of January 15, 2026

Please read these Terms of Service ("Terms") carefully before using the https://markavo.com website (the "Service") operated by Markavo, LLC, a Delaware limited liability corporation ("us", "we", or "our"). This page is translated into other languages as a courtesy. In the event of a dispute, the English language version controls.

Your access to and use of the Service is conditioned upon your acceptance of and compliance with these Terms. These Terms apply to all visitors, users, and others who access or use the Service. By using the Service, you agree that you are at least 18 years of age and legally able to enter into a contract. If you disagree with any part of these Terms, you do not have permission to access the Service.

1. Nature of Services

Markavo Legal ("Law Firm") consists of a geographically and jurisdictionally distributed team of lawyers and support staff focusing on trademark law. These lawyers advertise and offer their legal services on the Markavo.com website owned by Markavo, LLC. In addition to hiring legal counsel, you may access free trademark search and brand name generation tools (which may incorporate AI technologies), and review articles related to trademark law. Note: AI-powered tools are provided on a best-efforts basis and do not constitute legal advice; results may vary and are not guaranteed to be accurate or comprehensive. Use of this website does not constitute an attorney-client relationship or legal advice until an attorney performs required conflict checks, receives full payment for services, and agrees to represent you or your company.

Markavo, LLC operates the platform and facilitates connections, but legal services are provided directly by the Law Firm or its affiliated attorneys. All legal engagements are between you ("Client" or "User") and the Law Firm.

Until a conflict check is completed and the Law Firm confirms acceptance in writing, you remain a prospective client only. Once accepted, the Law Firm represents solely the named Client and not any individuals, affiliates, employees, officers, partners, agents, or related entities unless explicitly agreed in writing. If the Client is a corporation or other entity, representation does not extend to personal matters of its stakeholders.

2. Conflict Check

Attorneys must conduct conflict of interest checks per bar rules. If a conflict exists with a past or current client, you will be notified and refunded any fees paid for the conflicted service. Conflict checks may involve sharing limited information confidentially among Markavo, LLC, the Law Firm, and any affiliates or partnered firms to ensure full clearance.

3. Privacy Policy

Our current privacy policy is incorporated by reference.

4. Intellectual Property Rights

The Service and its content, features, and functionality remain the exclusive property of Markavo, LLC and its licensors, protected by U.S. and foreign copyright, trademark, and other laws. Our trademarks and trade dress may not be used without prior written consent.

By engaging our services for trademark publication or registration, you grant Markavo, LLC and the Law Firm a limited, non-exclusive, royalty-free license to use the successfully published or registered mark(s) solely for the purpose of advertising and promoting our services (e.g., in case studies, testimonials, or marketing materials). This license is revocable by you upon written notice, but any prior uses shall remain valid.

You agree that we may disclose our representation of you as needed for conflict checks with other clients, in marketing materials, or as required by public databases such as the USPTO, which publish representation details.

5. LIMITATION OF LIABILITY

IN NO EVENT SHALL MARKAVO, LLC, THE LAW FIRM, NOR THEIR DIRECTORS, EMPLOYEES, PARTNERS, AGENTS, SUPPLIERS, OR AFFILIATES, BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR PUNITIVE DAMAGES, INCLUDING WITHOUT LIMITATION, LOSS OF PROFITS, DATA, USE, GOODWILL, OR OTHER INTANGIBLE LOSSES, RESULTING FROM (I) YOUR ACCESS TO OR USE OF OR INABILITY TO ACCESS OR USE THE SERVICE; (II) ANY CONDUCT OR CONTENT OF ANY THIRD PARTY ON THE SERVICE; (III) ANY CONTENT OBTAINED FROM THE SERVICE; AND (IV) UNAUTHORIZED ACCESS, USE OR ALTERATION OF YOUR TRANSMISSIONS OR CONTENT, WHETHER BASED ON WARRANTY, CONTRACT, TORT (INCLUDING NEGLIGENCE) OR ANY OTHER LEGAL THEORY, WHETHER OR NOT WE HAVE BEEN INFORMED OF THE POSSIBILITY OF SUCH DAMAGE, AND EVEN IF A REMEDY SET FORTH HEREIN IS FOUND TO HAVE FAILED OF ITS ESSENTIAL PURPOSE.

NO WARRANTY

YOUR USE OF THE SERVICE IS AT YOUR SOLE RISK. THE SERVICE IS PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS. THE SERVICE IS PROVIDED WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT OR COURSE OF PERFORMANCE.

MARKAVO, LLC, THE LAW FIRM, THEIR SUBSIDIARIES, AFFILIATES, AND LICENSORS DO NOT WARRANT THAT A) THE SERVICE WILL FUNCTION UNINTERRUPTED, SECURE OR AVAILABLE AT ANY PARTICULAR TIME OR LOCATION; B) ANY ERRORS OR DEFECTS WILL BE CORRECTED; C) THE SERVICE IS FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS; OR D) THE RESULTS OF USING THE SERVICE WILL MEET YOUR REQUIREMENTS.

The Law Firm makes no guarantees or promises regarding the outcome of your matter. Nothing in these Terms or any communications should be interpreted as a warranty of success or specific results.

6. Indemnification

You agree to defend, indemnify, and hold harmless Markavo, LLC, the Law Firm, and their employees, contractors, agents, officers, and directors from and against any and all claims, damages, obligations, losses, liabilities, costs, debts, and expenses (including but not limited to attorney's fees), resulting from or arising out of a) your use and access of the Service; b) a breach of these Terms; c) any false, misleading, or fraudulent information or materials you provide (including but not limited to specimens of use or representations of intent to use); or d) any violation of laws or ethical rules stemming from your actions or submissions.

7. Exclusions

Some jurisdictions do not allow the exclusion of certain warranties or the exclusion or limitation of liability for consequential or incidental damages, so the limitations above may not apply to you.

8. Links to Other Websites

The Service may link to third-party sites not controlled by us. We assume no responsibility for their content, privacy policies, or practices.

9. Purchases

For purchases, you must provide accurate information, including payment details. You warrant that you have the legal right to use payment methods and that the information is accurate. We may use third-party services for payments, subject to our Privacy Policy. Payment methods are stored securely by third parties. You consent to automatic charging for government filing fees and agree to maintain valid payment methods. You are responsible for ensuring timely payment of all fees; failure may result in additional costs or loss of trademark rights. We reserve the right to refuse or cancel orders for any reason, including availability, errors, or suspected fraud.

10. Refunds

All fees and charges are non-refundable, with no credits for partially used periods, except in cases of conflicts of interest or where explicitly stated (e.g., non-qualifying Office Actions). Attorneys may refund unused legal or government fees at their discretion. Refunds for non-legal services (e.g., searches) must be requested within 5 calendar days of purchase. Legal fees become non-refundable once substantive work commences, such as review, analysis, consultations, or any actions by attorneys or staff, except as required by professional rules.

Government fees are non-refundable once paid to the relevant authority.

11. Availability, Errors, and Inaccuracies

We update offerings constantly but may experience delays or errors. Information may be inaccurate or incomplete. We reserve the right to change or correct information without notice.

12. Termination

We may terminate or suspend access immediately, without notice or liability, for any reason, including breach. You may terminate by discontinuing use. Surviving provisions include ownership, disclaimers, indemnity, and liability limitations.

You may end the engagement at any time. The Law Firm may withdraw in accordance with applicable ethical rules. You remain responsible for any fees and expenses incurred up to the point of termination. If no substantive activity occurs on your matter for over 6 months, the engagement will automatically conclude unless otherwise agreed in writing.

We reserve the right to limit, suspend, or terminate your access to the Service at our discretion, including for violations of these Terms, potential legal liability, or disruption to other users. We will provide notice via your registered email where feasible.

Upon completion of the specified services or termination, the representation ends. The Law Firm may perform reasonable wrap-up work (e.g., file closure) at your expense.

13. Governing Law and Conflict of Laws

These Terms shall be governed and construed in accordance with the laws of Delaware, United States, without regard to its conflict of law provisions. However, for country-specific services (e.g., in Mexico or other jurisdictions), local laws may apply to the extent they mandatorily override Delaware law, such as in matters of consumer protection, intellectual property registration, or dispute resolution. In case of conflict between Delaware law and applicable local laws, the local laws shall prevail solely for the affected service provisions. Our failure to enforce any right or provision will not be considered a waiver. If any provision is invalid or unenforceable, the remaining provisions remain in effect. These Terms constitute the entire agreement and supersede prior agreements.

14. Dispute Resolution and Agreement for Binding Arbitration

Informal Dispute Resolution

Before initiating any formal proceedings, both parties agree to attempt to resolve disputes informally. If an issue arises, notify us promptly via email at hello@markavo.com or mail to our registered address. Provide details of the dispute. We will respond within 60 days to work toward a resolution. If unresolved after 60 days, either party may proceed to binding arbitration.

Mandatory Binding Arbitration

Any unresolved dispute, claim, or controversy arising from these Terms, the Service, or related matters (including SMS/MMS programs) shall be determined by arbitration in Dover, Delaware, USA, before one arbitrator (unless the amount in controversy exceeds $75,000, in which case three arbitrators). The arbitration shall be administered by JAMS pursuant to its Comprehensive Arbitration Rules and Procedures (or AAA Commercial Arbitration Rules for SMS-specific disputes), in accordance with Expedited Procedures where applicable. Judgment on the award may be entered in any court with jurisdiction. Parties waive jury trials and class actions. This provision survives termination. YOU AND MARKAVO, LLC (AND THE LAW FIRM) AGREE THAT EACH MAY BRING CLAIMS ONLY IN AN INDIVIDUAL CAPACITY, NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY CLASS OR REPRESENTATIVE PROCEEDING.

For country-specific services, if local law requires a different venue or rules (e.g., in Mexico), arbitration shall occur in the capital city of that country under equivalent local rules, overriding this section to the minimum extent necessary.

This arbitration agreement does not prevent filing complaints with government agencies or pursuing claims exempt under law (e.g., workers' compensation).

Right to Opt Out

You may opt out of this arbitration provision by sending written notice within 30 days of agreeing to these Terms. Include your name, address, phone, email, and a clear statement of opt-out intent. Send to hello@markavo.com or our registered address. Opting out means disputes will be resolved in court under section 13, but the class action waiver remains in effect.

15. Changes

We may modify these Terms with at least 30 days' notice for material changes. Continued use after changes binds you to revised Terms.

16. Scope of Legal Services

Flat-fee, limited-scope legal services are offered, which may not allow time to address all potential issues or questions fully. Important matters, such as third-party challenges or broader business implications, might not be explored in depth, potentially impacting the advice's completeness. You may request additional consultations or expanded services for a fee if needed.

By ordering, you acknowledge reading and agreeing to these Terms, including incorporated service-specific details. All services are subject to conflict checks and full payment. Engagements are between Client and Law Firm, effective upon order submission (pending conflict check). Submission constitutes electronic signature.

The Law Firm provides services only in jurisdictions where its attorneys are licensed, potentially engaging supervised affiliates or external counsel under confidentiality agreements as needed.

Trademark applications and related filings become public records, including applicant names and contact details. Review all submissions carefully before approval.

General Provisions Applicable to All Legal Services

These apply unless overridden by country-specific terms. No guarantees of trademark approval or outcomes—searches and databases are imperfect and may miss issues.

• Telephone Consultation Policy: Flat-rate services do not include unlimited calls. Calls must be scheduled in advance via our website. Included consultations are limited to the hired matter (default: one 15-minute call; see service details for variations). Additional consultations at hourly rates (displayed on scheduling page). Email is primary (hello@markavo.com). No refunds if unused. You agree to monitor communications regularly and not block our emails or calls to avoid missing deadlines or updates.
• Responsibilities: Client must provide materials/fees 7 business days before deadlines for guaranteed timely response (best efforts otherwise). Law Firm performs services, provides updates, responds to inquiries. Client must communicate promptly, pay timely, update contact info, and be honest and responsive. Law Firm not liable for Client failures. Ensure emails from hello@markavo.com are not blocked.
• Attorney Fees: Earned upon substantive work (e.g., review, analysis, consultations, or actions by staff), non-refundable (except conflicts or specified cases). Immediately the Law Firm's property; not held in trust. Hourly fees due upon invoice.
• Costs and Expenses: Invoiced in advance; paid before filing/submission. Government filing fees stated in these Terms are provided for convenience and are subject to change by the relevant government authorities without notice. If such fees change, our quoted fees will be updated immediately, and Client agrees to pay the updated government filing fees plus any Markavo surcharges as described in these Terms (e.g., processing or compliance surcharges).
• Disclaimer of Warranty: NO GUARANTEE THAT MARK USE DOES NOT INFRINGE, CAN BE REGISTERED, OR AVOIDS OFFICE ACTIONS/OPPOSITIONS. Databases may have inaccuracies/outages.
• Assignment of Work: Law Firm may assign to supervised personnel at its expense.
• Discharge: Client may terminate anytime; Law Firm retains fees, may lien property.
• Withdrawal: Law Firm may withdraw for cause or non-payment.
• Power of Attorney: Granted to Law Firm for related documents.
• Enforcement: Law Firm entitled to reasonable attorney's fees in collection actions.
• Entire Agreement/Severability: Complete agreement; invalid terms severed without affecting others. If any provision is found invalid, illegal, or unenforceable, it shall be modified to the minimum extent necessary to make it valid, and the rest of the Terms remain in effect.
• File Retention: Records for unfiled matters may be deleted after 1 year of inactivity. Filed matters may be deleted after 3 years, subject to professional rules.

Client Representations and Responsibilities for Trademark Services

By requesting trademark services, you represent and warrant:

• You believe you have the right to use and own the mark in relevant commerce.
• To your knowledge, no others are using confusingly similar marks for related goods/services.
• All provided information and materials are accurate, truthful, and based on reasonable inquiry.
• For intent-to-use applications, you have a bona fide intent to use the mark.
• You will not submit fake, misleading, or fraudulent specimens or evidence of use; doing so may lead to withdrawal of representation and legal consequences.
• You agree to indemnify us for any issues arising from false or misleading submissions.

You authorize the Law Firm to:

• Make necessary modifications to your application to enhance registration chances, such as refining goods/services descriptions, classifications, disclaimers, or translations.
• For use-based applications, review specimens for validity; if unacceptable, search your provided materials (e.g., website) for alternatives or convert to intent-to-use if needed. Respond within 72 hours to requests for better specimens, or we may proceed with available options.
• For logo marks, file with or without color claims as deemed best for protection, unless you specify otherwise in writing.

We rely on your representations; false statements may violate laws and lead to application rejection or cancellation.

We cannot file responses or documents if deadlines have passed, requests are too late (less than 7 days), or filing would violate rules.

For international matters, we may refer you to partnered affiliates, who will form a direct relationship with you; you are responsible for their fees and services.

Advance Waiver of Future Conflicts

Given our representation of diverse clients, we may in the future represent others, including those with potentially adverse interests, provided the matter is unrelated and your confidential information is not used. You consent in advance to such representations, with internal safeguards to protect confidentiality. If a direct conflict arises with another current client, we will handle it ethically, potentially withdrawing from one or both. Notify us in writing within 1 business day of engagement of any specific entities that may pose conflicts; failure waives later claims based on undisclosed relationships.

You are advised to consult independent counsel regarding this waiver and have had opportunity to do so.

Country-Specific Trademark Services

Services are tailored to each country's laws and procedures. Country-specific terms override general provisions where necessary due to local mandatory rules.

U.S. Trademark Services

All U.S. services subject to USPTO rules. Government fees must be paid in advance; no guarantees of approval.

• Free Trademark Search Service: Limited to identical live U.S. marks in same class. Excludes related classes, similar marks, common law. Fair usage: up to 3 per User; excess redirected. LIMITATIONS OF TRADEMARK DATABASES: Not perfectly accurate; no responsibility for inaccuracies.

• U.S. Trademark Application Service: Reviews info, knock-out search. If conflict, one free alternative; additional $99. Drafts/files upon fees. Tracks status. Additional services extra (e.g., Office Actions).

  Plan	Features	Included Calls
  Basic	Preparation/filing, direct conflict search, same-day updates.	None (paid available)
  Standard	Basic + Cease/Desist template, Assignment Contract, AI comprehensive search.	None (paid available)
  Attorney Plus	Standard + two 15-min calls, lifetime docketing for renewals.	Two 15-min

  Government fees: $450/class (includes surcharge for ID manual; saves $100 vs. $550 free-form; charged regardless of direct USPTO qualification).

• International Trademark Application Service: WIPO knock-out search. If conflict, refund minus $95. Drafts/files, tracks minor Office Actions (≤30 min). Foreign refusals may need local counsel. Fees: ~10% markup for currency + $50/country surcharge. One 15-min call.

• U.S. Trademark Office Action Response Service: Best-efforts response to all issues; 30-min follow-up. No appeals. Tiers (Basic/Complex) at Law Firm discretion; refund if non-qualifying for tier. One 15-min call.

• U.S. Trademark Statement of Use (or Extension) Service: Assists with specimen, submits. Fees: $100-150/class. One 15-min call.

• U.S. Trademark Renewal Services: Drafts Section 8 (5-6 yr) or 8/9 (10 yr), assists specimens. Fees: $100/class (Section 8), $200/class (Section 15) for multi-class. One 15-min call.

• U.S. Trademark Ownership Assignments Service: Drafts/records for one mark. Fees: ~$40. One 15-min call.

• U.S. Trademark Address Updates Service: Updates address; P.O. Box needs domicile. One 15-min call.

• Letter of Protest Service: Drafts/files objection. One 15-min call.

• Cease and Desist Letters Service: Researches, delivers/responds. No negotiations/settlements. One 30-min call.

• Settlement Negotiation Service: Negotiates resolution. No drafting. One 15-min call.

• Settlement Drafting Service: Drafts/reviews for single matter. One 30-min call.

Mexican Trademark Services

Legal services in Mexico are provided by Byronix S.A.S. de C.V., an independent legal entity responsible for the execution of services before the Mexican Institute of Industrial Property (IMPI). All Mexican matters are governed by the Federal Law for the Protection of Industrial Property (LFPPI)

SERVICE PLANS AND PRICING (MEXICO):

AUXILIARY MEXICAN SERVICES:

• Trademark Renewal ($6,800.00 MXN): Drafting and filing the renewal application with IMPI. Under Mexican law, trademarks are valid for 10 years from the filing date.

• Office Action Response ($3,500.00 MXN): Legal analysis, drafting, and submission of a response to a formal or substantive requirement (Office Action) issued by IMPI. (Note: One response is included in the Premium Plan).

• Declaration of Actual and Effective Use ($2,800.00 MXN): Mandatory filing within three months following the third anniversary of the registration grant. Failure to file results in automatic cancellation of the registration under the LFPPI.

• Mexican Power of Attorney: Mexican law may require a formal Power of Attorney (Carta Poder) signed before witnesses or, in some cases, notarized and apostilled. You agree to provide such documentation promptly upon request.

• IMPI Response Times: Client acknowledges that IMPI typically takes 4 to 7 months to issue an initial resolution. Byronix has no control over IMPI’s internal processing times.

Tax Invoicing (CFDI): Mexican tax invoices (CFDI) must be requested within the calendar month of purchase by providing a "Constancia de Situación Fiscal". Byronix is not liable for the inability to issue invoices if the Client provides data late or incorrectly.

Mexico-Specific Disputes: For the interpretation, compliance, and enforcement of these Terms and Conditions regarding services provided in Mexico, the User agrees that the Federal Laws of the United Mexican States shall apply. In the event of any dispute, claim, or controversy, the parties shall first attempt to resolve the matter through alternative dispute resolution mechanisms, including mediation or conciliation. Should the parties fail to reach an agreement through such means, they expressly agree to submit to the jurisdiction of the competent courts in Monterrey, Nuevo León, expressly waiving any other jurisdiction or venue.

17. Acknowledgement

By using the Service or accessing Markavo.com, you acknowledge reading these Terms and agree to be bound.

18. SMS/MMS Mobile Message Marketing Program

Opt-in required for marketing messages. Reply STOP to opt out. Messages "as is"; no liability for delays. Prohibited content includes fraudulent, objectionable, pirated, unlawful, or HIPAA-related material. DUTY TO NOTIFY AND INDEMNIFY: If changing phone number, opt out first; indemnify us for failures. Disputes per section 14 (using AAA rules). Miscellaneous: You warrant authority; no waiver; updates communicated.

19. Customer Reviews and User-Generated Content License

Posting content grants us a perpetual, royalty-free license to use for any purpose. You warrant rights and accuracy; indemnify us for claims.

20. Force Majeure

Neither Markavo, LLC nor the Law Firm shall be liable for any delay or failure to perform resulting from causes outside reasonable control, including acts of God, war, terrorism, riots, embargoes, acts of civil or military authorities, fire, floods, accidents, strikes, or shortages of transportation facilities, fuel, energy, labor, or materials.

21. Third-Party Reviews and Content License

If you post reviews or other user-generated content about our services on third-party platforms, you acknowledge that such content may be owned by you but subject to the platform's terms, which often grant them broad licenses. To facilitate our use of genuine feedback for improvement and marketing:

• License Grant: By posting a review referencing our services on a third-party site, you voluntarily grant Markavo, LLC and the Law Firm a non-exclusive, royalty-free, perpetual license to republish excerpts or the full review on our website or marketing materials, with attribution to you and a link to the original (if permitted by the platform). This license helps us showcase authentic experiences but does not apply without your explicit consent via notification.

• Indemnification for Third-Party Content: You agree to indemnify and hold us harmless from any claims, including copyright or privacy disputes, arising from our good-faith use of your review as licensed above. If the third-party platform asserts rights over the content, you will provide any necessary written permissions or assist in resolution at no cost to us.

• No Guarantees or Obligations: We are not obligated to use or respond to third-party reviews. You represent that any review you post is based on genuine experiences and complies with the platform's rules (e.g., no fake or incentivized content).

Contact Us

If you have questions, contact us at hello@markavo.com.